Mitsubishi achieves remarkable sales growth
FIGURES released by the Society of Motor Manufacturers and Traders (SMMT) show that the Mitsubishi brand achieved a remarkable 57% year-on-year increase in passenger car sales during May.
Mitsubishi’s significant sales growth started in 2013, with passenger car registrations for the year ending up 38% and Mitsubishi being crowned as the UK’s fastest-growing mainstream car manufacturer.
The sales growth signifies an increase of vehicle sales across the Mitsubishi range with an outstanding performance on Shogun, where sales increased by over 200% on last May. A recent price reduction of £5,000 means that a LWB Shogun is now available to buy from £28,599, representing excellent value for money for an authentic, practical, full-size SUV.
The month of May saw sales of the Outlander, Mitsubishi’s highly-regarded and versatile SUV, increase substantially by over 150%. Interest in the diesel variant has spiked since the exciting launch of the game-changing plug-in hybrid alternative in April this year.
Mitsubishi’s versatile crossover, the ASX, continues to be a popular choice with customers. With a wheelbase to match the Outlander, the ASX bridges the gap between Mitsubishi’s conventional passenger cars and its rugged off-roaders.
Mitsubishi Motors UK Managing Director Lance Bradley said: ‘For Mitsubishi, 2014 is proving to be another year of excellent sales growth. New products and increased marketing spend mean that we expect to grow again significantly this year. Our most important new product is the all-new Outlander PHEV, a game-changing 4×4 SUV which emits only 44g/km CO2 and can travel 32 miles using just electricity.’